( Brandasy-Branded World )

Transform 2011 marketing conference organized by Event Architects was held on Saturday the 15th of October 2011. The event comprised of some of the best marketers including Haseeb Ihtisham Nokia, Amin Rammal Brand Crew, Amer Sarfaraz  Bramerz, Shoaib Qureshy  Bulls Eye, Mansoor Nawaz Dynamic Marketing Concepts, Afzal Shahabuddin  Resource Edge, and Zainab Ansari Xenith Public

A new breed of events has been evolving in the  Pakistani diaspora for the last decade or so. However, its only they are being put under the limelight courtesy the proliferation of TV channels which need content, any content at all, just to survive. And so car rallies, which were just an obscure sporting event

Shahjehan Chaudhary, the founder of myoffstreet.com, conducted a workshop on ‘Promoting your business through Social Media’ at The Second Floor which was jampacked with people from various cross-sections of the society, from budding entrepreneurs to media people to established businessmen. Everyone wanted to have a piece of the new elusive genie that is social media.

Win In and Outside the Classroom – Bushra Iqbal – Brand Manager Always -P&G The brand I’m representing belongs to the other end of the spectrum of Nokia and Djuice when it comes to media omnipresence. Most people are not comfortable with the sanitary napkin ads and would change the channel if another family member

GenMark 2010 was a marketing seminar organized by Total Communications, an event management company. to highlight the differences between marketing to three different phases of human life : kids, youth and adults and to showcase this differentiation, various luminaries from the marketing and branded world of Pakistan were called in to speak on their respective

CityFM89 may not be the most popular channel on the local FM radio diaspora in terms of reach and number of listeners, but it can be considered one of the most popular ones in terms of branding. The fact it’s a strong brand can be proven in many ways. For starters, it follows the laws

BUILDING INNOVATION NETWORKS Khurram Hamid – Global Strategic Projects P&G Ø Last year when visiting Karachi, the billboards were that of the telecom companies and the financial services. This year the broadband companies like PTCL and Wateen have taken the lead. Ø So there’s a definite paradigm shift happening which many people are not aware

Entpreneurship ’09: Winning Strategies for Business Growth was a conference organized by the Memon Professional Forum in conjunction with TerraBiz at the Sheraton Hotel on the 12th of August 2009. Here’s what transpired at the conference briefly:- THE