Marketing in the Digital Age – A Course by LUMS

Marketing in the Digital Age-Workshop by LUMS

Marketing in the Digital Age is a four-day course being conducted by the Rausing Executive Development Centre at the Lahore University of Management Sciences [LUMS] from 23rd to 27th February. This is the second time around LUMS is conducting the ‘Marketing in the Digital Age’ course. There’s not much feedback available online about how this course fared the first time

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Five reasons why Ashraf Chaudhry’s Power of Social Media Seminar was effective

Power of social media by ashraf chaudhry

Ashraf Chaudhry’s Power of Social Media seminar held at Carlton Hotel Karachi in collaboration with Marketing Association of Pakistan (MAP)  was an effective one. Here are the top five reasons why it was effective:   Ashraf Chaudhry instead of lecturing about the theories of social media dove right into the stories about social media. Ashraf Chaudhry showcased himself as an

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Five reasons why Ashraf Chaudhry’s Power of Social Media Seminar was not effective

power of social media by ashraf chaudhry

Ashraf Chaudhry’s Power of Social Media seminar held at Carlton Hotel Karachi in collaboration with Management Association of Pakistan (MAP)  was quite an entertaining one. However it did have its share of flaws. Here are the top five ones: Five reasons why Ashraf Chaudhry’s Power of Social Media Seminar was not effective It was less than a half day seminar

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Using Social Media To Market your Business- Shahjehan at T2F 2.0

Shahjehan Chaudhary, the founder of myoffstreet.com, conducted a workshop on ‘Promoting your business through Social Media’ at The Second Floor which was jampacked with people from various cross-sections of the society, from budding entrepreneurs to media people to established businessmen. Everyone wanted to have a piece of the new elusive genie that is social media. To Shahjahan’s credit, he did

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