GENMARK 2010 – The Art of Marketing to Generations-1
By SK | Brand Challenges, Branded Event, Consumer BehaviorGenMark 2010 was a marketing seminar organized by Total Communications, an event management company. to highlight the differences between marketing to three different phases of human life : kids, youth and adults and to showcase this differentiation, various luminaries from the marketing and branded world of Pakistan were called in to speak on their respective
