Posts Tagged ‘youtube’

Nestle Fruita Vitals Campaign: Viral Enough?

By SK | Branded Connections, Social Media, Viral Campaign

Nestle Fruita Vitals campaign is an interesting online campaign that has caught the attention of some members of the Pakistani online community. The keyword here is ‘some’ because although the campaign is geared towards getting viral, it hasn’t done so to the extent that you would expect it to.   Why would you expect this

Tipping Point Conference- The Social Media Event

By SK | Brand Challenges, Social Media

It was supposed to be graced by Chief Minister of Sindh Qaim Ali Shah, instead came Shazia Marri the Minister of Information. It was supposed to start at 9.00 am, it started well after  10.30 am. And it had a few hiccups along the way. It was supposed to be jampacked and yet only 60%