Unilever’s Clear For Men Uncut

Have you tried Unilever’s new Anti-Dandruff Shampoo Clear? The brand has been out in the market accompanied by a full-fledged brand campaign for quite some time now, but I tried the Men’s version of Clear (for oily hair) only a few weeks ago. Being in the branding business, I was most curious as to what enticed me to go for

Read more

Metro Unleashes Mayhem in Karachi

It was 8pm. A huge crowd thronged the narrow lane, trying to break down the gate, and throwing rubbish on the other end. Cars were gridlocked. Police was trying frantically to control what could be described as nothing but mayhem. The Pakistani people were at their uncivilized best.   Was it a political rally? A concert? A ‘dharna’?  None.  

Read more