PowerGen Pak Conference 2012

Power-Gen Pak Conference 2012

The 5th International Power Generation Conference & Exhibition 2012 was held at Marriott, Karachi on the 2nd of February with the agenda ‘Future Energy Mix in Overcoming the Power Crisis’. The conference was attended by a plethora of scientists  and dignitaries from all walks of life.     It was a star-studded event with speeches and presentations from Manzoor Soomro- Chairman

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Brandasy inspires Ufone Nokia Brand Alliance for N8

A couple of months after this article was published on brandasy recommending a strategic alliance between Ufone and Nokia, the proposed idea has been transformed into an exciting reality. The article had suggested that Ufone instead of offering just low-end mobiles by a relatively unknown brand like Huawei should instead join hands with a premium brand like Nokia and Samsung

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Over-Promise and Under-Deliver- The new brand mantra?

Zainab Khan, the magna cum laude graduate of Harvard University, is an emerging brand in the rapidly expanding field of studying-abroad guidance. Although the field is nothing new, it had been confined to a small niche for a long time with few specialists manning the boundaries. But with more foreign universities especially from UK and Australia marketing aggressively in this

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Brand Wars- Honda Vs Toyota II

honda vs toyota

The grapevine has it that Indus is producing a staggering 190 Corollas daily and still can’t meet the market demand. And remember this is still the recession when consumers are historically hesitant to part with their hard-earned dough. The premium or ‘on’ amount for Corolla is in excess of Rs.70,000+ compared to other brands many of which you can have

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