Dig-IT 16 – What Happened At The PAS Marketing Conference

Digit '16 - Marketing Conference

Pakistan may have an agriculture based economy but is more of a barren land when it comes to organizing marketing conferences and seminars. So it was nothing short of a miracle when all of a sudden two marketing conferences – Marcon and Dig-it – took place in a span of one week. How did that happen can only be considered

Read more

Dig-IT – Marketing Innovation – What the Flux

DIg-IT Digital Marketing conference

Pakistan Advertisers Society are once again organizing the Dig-it digital marketing conference that they did way back in 2012. It’s really interesting that there has been a dearth of marketing seminars and conferences in this part of the world for the last couple of years, and now all of a sudden you’ve got two marketing seminars in a span of

Read more

Marketing in the Digital Age – A Course by LUMS

Marketing in the Digital Age-Workshop by LUMS

Marketing in the Digital Age is a four-day course being conducted by the Rausing Executive Development Centre at the Lahore University of Management Sciences [LUMS] from 23rd to 27th February. This is the second time around LUMS is conducting the ‘Marketing in the Digital Age’ course. There’s not much feedback available online about how this course fared the first time

Read more

Power of Social Media by Ashraf Chaudhry

Power of social media by Ashraf Chaudhry

The Power of Social Media seminar by Ashraf Chaudhry was held at Carlton Hotel Karachi on 13th June in collaboration with the Management Association of Pakistan (MAP). Here’s the gist of what was taught at the seminar: Future online wars between companies would be fought to get on the first page of Google as many as 90% of the people

Read more
1 2 3